New Mazda3 deals have received a boost because of the rising popularity of the model in the fleet sector.
According to Mazda’s fleet and remarketing director Peter Allibon, the carmaker has seen a “significant” rise in the number of fleets selecting both new Mazda3 deals and new Mazda6 deals.
“We are undertaking fleet business as a result of demand, we have not pushed vehicles out to mass volume and high cost fleet channels and that strategy continues in the second half of 2010,” he said.
Sales of Mazda deals totalled more than 4,000 during June 2010, with fleets making up a large percentage of this figure.
Mr Allibon added that new Mazda3 deals have now been available for a full year and said these have helped to fuel the increase in demand for the manufacturer’s vehicles.
Last month, Mazda announced it is launching a Takuya special edition, which will be available on new Mazda3 deals, as well as for the Mazda2 and the Mazda6.
Posted by Bob Fletcher
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